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Providence Heart Institute

Welcome to Basecamp

Providence Heart Institute reached out to our team in the midst of a major renovation and rebranding to strategize the best use of their new 4K video wall. Their challenge: inspire and empower recovering patients to get active and healthy again.

We developed a content strategy and campaign that doubled down on themes of hope, connection and inspiration. Our video campaign featured diverse patient stories, meditative zen videos highlighting Pacific Northwest activities, heart-healthy recipe videos, and a powerful welcome video to their new facility: Basecamp. Patients are now greeted with a rejuvenating dose of inspiration as they wait for their next appointment. They are reminded that they’re not alone and that life has an abundance of opportunity ahead.

Patient Stories

Zen Experiences

Heart-Healthy Recipes


User Research

Content Strategy

Campaign Strategy

Brand Alignment

Brand Messaging

Visual Identity


Digital Signage Development

Digital Signage Design

Motion Graphics


Script Writing




Audio Engineering